The global economic slowdown, printing and packaging machinery industry is also affected by economic growth slowed pressure influence, profit margin than the same period last year decreased, the global printing and packaging machinery industry scale appears atrophy, in adverse economic environment, printing and packaging machinery industry raw material prices rise considerably, paper materials, plastic materials, metal materials, glass materials, auxiliary materials, composite materials, hot stamping materials, anti-counterfeiting materials printing and packaging machinery materials comprehensive rise, cause printing and packaging machinery industry enterprise production cost greatly increased, but also become overwhelmed by printing and packaging machinery industry is the last straw, become printing and packaging machinery industry related enterprise can’t bear the heavy. China packaging machinery network baking cup machine manufacturer 2 think, printing and packaging machinery industry average profit margin drops, can make the printing and packaging machinery industry enterprises are facing unprecedented survival pressure, from another view, printing and packaging machinery industry average profit margin of the decline, will force profitability difference, development non-standard printing and packaging machinery industry enterprise bankruptcy or transformation development, is advantageous in the printing and packaging machinery industry standard progress, to domestic some outstanding printing and packaging machinery industry enterprise speaking, the industry crisis, also is the enterprise realize rapid spanning development, catch up with the good opportunity, from this Angle to analysis, industry low profit seemed to represent a kind of mature, representing a rational return, printing and packaging machinery industry’s meager profit the status quo, would lead to printing and packaging machinery industry enterprise fast is to realize the transition in order to accommodate the trend of the development of the information age. In the China packaging machinery network point of view, in addition to raw material prices extrusion enterprise profit cause company earnings downgrades, the current domestic printing and packaging machinery industry market, affect printing and packaging machinery industry related enterprise development is another factor existing in the industry to rush forward, price competition of the bad atmosphere. The domestic printing and packaging machinery industry production repeatability is big, profit is low, many enterprises in order to for customers, blind reduce prices, leading to enterprises in and customer transactions to lose the initiative and bargaining chips, the enterprise although obtained the customer, but difficult to realize the profit, unable to get sustainable development funds support, it is difficult to analyze technology investment research and development, but also makes the domestic printing and packaging machinery industry enterprises in the high-end market is difficult to make a difference, thus, they form a domestic printing and packaging machinery industry development of the vicious circle. China packaging machinery network think, in global printing and packaging machinery industry scale appears atrophy, under the situation of domestic printing and packaging machinery industry related enterprise want to in the market competition for survival development, it needs to develop looking for new profit growth point, in the timely control of the raw material market, to reduce the cost of purchase, the fine management, compression production cost at the same time, the domestic printing and packaging machinery industry related enterprises in high-tech, intelligent, modernization as the goal, to speed up the pace of enterprise technology innovation, and constantly improve the quality of products, improve product added value, improve the domestic enterprise global market competitiveness, promoting China’s printing and packaging machinery industry rapid development.